Web 2.0 and Jewelry business

First, the owner needs to have an online presence that offers customers a place to ask questions and do research on products available. Sprinkled throughout the site, the owner should include customer testimonials and if appropriate customer photos with products. Within the site, business owner should start a blog and write about upcoming inventory, trends, sales, and general jewelry ideas. This will create text content that will help generate a higher good Google page ranking.
In addition, the jewelry business owner is to do research on the jewelry s/he is selling. By knowing about their product they can focus on using web 2.0 in relevant digital areas. For example, searching jewelry making on vimeo or youtube and posting videos of how products are created, who wears those products and of customer testimonials would be an excellent start. These videos can be shared with current customers through a contact database and be aggregated on the owner's blog/site. Also, by researching jewelry forums and blogs online, the owner can use their user generated videos and share with the online jewelry community creating additional links to their site from relevant digital space.
Finally, I would recommend that the owner ask for user pictures and replies and regularly share positive feedback on their blog.

Redesigned Web site

Hey there. Check out the original vs. a site redesign I worked on for IMD110. Let me know what you think good or bad. Thanks.

Original
www.whiterabbitsmusic.com

Redesign
Ham Chop redesign

Ham On The Bone - Eps 2 (Relationship / Tiger Woods)

Ham On The Bone - Eps 1

Copyright laws and the golden rule

After our class regarding copyright law, there are a lot of things to consider. On one hand I am impressed by the protection the law provides individuals inherit in the Copyright Act 17 U.S.C. I idealize the “you create it, you own it” idea and love the very analog and charming “poor man’s copyright.” Then things started going downhill. As discussed the copyright laws are subjective. There is a lot of room for interpretation and therefore I am disheartened because, typically that means money talks.
I know that I have to be aware of copyright law, but currently as a creator of digital content I am more concerned with creating functional beautiful content. This is especially true in my current position as a student as everything I create has stayed within the academic realm. As I begin working in Interactive Media design, I will have to be more considerate of copywright laws and similar to Laurie, I will have be aware of where content is coming from or protect myself from illegal use through legal contracts. When using someone’s content I’ll have to consider fair use and whether or not there are creative common liscenses. Ultimately I think reviewing the content I’ve created and deciding whether any copyright laws have been broken would be primary concern. If I believe there may be some sort of infringement I would contact the creator and get permission. I think being courteous and mindful of others work as much as I am of mine is probably the best rule and will hopefully keep me out of legal hell.